The Datsun 240Z is the car that changed how Americans thought about Japanese performance. Launched in 1969 for the 1970 model year at a sticker price of $3,526, it offered Jaguar E-Type styling, BMW 2002 driving dynamics, and Toyota reliability — for half the price of any of them. Today, clean original 240Zs sell for sums that would have shocked enthusiasts ten years ago, and the supply of unrestored survivors continues to shrink.
Common Issues
240Zs rust everywhere. Rear quarters, front fenders, floor pans, frame rails, rocker panels, and especially the rear hatch area where rainwater collects. The infamous "rear strut tower rust" is structural — repair is expensive and a deal-breaker on otherwise rough cars.
Mechanically, the L24 inline-six is bulletproof, but the SU carburetors (or Hitachi flat-tops on later cars) commonly need rebuilds. The four-speed manual is robust; the 1971-1972 five-speed (rare, US market) is more desirable. Differentials are weak in stock form — broken R180 axles are a known issue.
Electrical issues are universal. Forty-five-year-old wiring harnesses fail in predictable spots: the dashboard cluster ground, the headlight relay system, and the tail light circuit. Plan to replace at least the engine bay harness and fuse box on any car you buy.
What to Look For
Frame and floor first. Floor pans on 240Zs rust through to the underside in coastal and salt-belt climates. Look at the floors with carpet pulled. The rear strut towers are a critical structural area — rust here means the rear suspension can deflect under load. Pop the hatch and inspect the spare-tire well.
Unibody integrity is the second concern. Squeeze the rocker panels firmly. They should be rigid. If they flex, the rocker panels are rusted out and supporting essentially nothing.
Engine condition. The L24 is a 2.4-liter SOHC inline-six with two valves per cylinder and twin SU carburetors. It should idle smoothly at 700-800 rpm, run cleanly through the rev range to 6,500 rpm, and have no smoke at any RPM. Compression should be 145-165 PSI across all six cylinders. Timing chain rattle on cold start is a tensioner that needs replacement — minor.
VIN and HLS30 numbering. Original US-market 240Zs are HLS30-prefixed (the "L" for left-hand-drive, "S" for sports). Check the dashboard plate and the engine bay tag for matching numbers and original color codes.
Price Guide
240Z values have moved aggressively from 2015 forward. A driver-quality 1970-1973 240Z in solid mechanical condition with normal cosmetic wear runs $28,000-$45,000. Concours-grade restorations of well-documented original cars: $65,000-$110,000. The first-year 1970 cars ("Series I") with their distinctive interior trim and chrome bumpers are the most desirable; they command 10-15% premium over equivalent 1971-1973 cars.
High-end documented examples are now in the six-figure range. The November 2021 Bonhams sale of a 1972 240Z restored by Datsun Heritage Collection in Tokyo set a record at $310,000 — but that's a outlier. The realistic top-end for a typical numbers-matching, professionally restored, low-mileage 240Z is $110,000-$140,000.
Project cars (running but rough) start around $12,000-$22,000. Stripped roller candidates are $5,000-$10,000, but rust restoration is expensive — $15,000-$30,000 in body and floor work alone before paint.
Did You Know?
The 240Z's design was driven by Yutaka Katayama ("Mr. K"), the head of Nissan USA, who recognized that the American sports car market wanted something more refined than a British roadster but more affordable than a Porsche or Jaguar. The car was sold as the Datsun 240Z in the US market and as the Nissan Fairlady Z in Japan.
The original sticker price in 1970 was $3,526 — about $28,000 in 2024 dollars. A new Porsche 911T was $6,990 the same year, and a Jaguar E-Type was around $5,500.
Only 16,215 cars were sold in the US in calendar 1970. By 1973, US sales had grown to 95,200 units, and the 240Z had transformed Datsun from an obscure import brand into a genuine American sports car contender.