How much is a Datsun 240Z worth in 2026?
The Datsun 240Z changed the way American buyers thought about Japanese sports cars. When it landed in 1969 at under $4,000, it offered E-Type performance with Datsun reliability — a combination that stunned the automotive press and launched one of the most successful sports car lines in history. The collector market in 2026 reflects that legacy.
2026 Value by Condition
- Project car (rust, engine issues): $8,000–$15,000
- Driver-quality (solid body, running, some wear): $25,000–$42,000
- Clean survivor (original paint, low miles): $45,000–$65,000
- Show/concours-restored: $55,000–$80,000+
- Original-paint, numbers-matching in rare color: $75,000–$100,000+
Which Years Are Most Valuable?
The 1970 and 1971 240Zs are the most desirable — the earliest production cars had the round side mirrors, chrome bumpers, and less government-mandated equipment. The 1972-1973 cars are mechanically similar but have flat mirrors and other detail changes that matter to originality-focused buyers. All three years use the L24 straight-six, so driving experience is identical.
What Drives Premium Value
Rust-free body is the primary value driver — a 240Z with structural rust is worth a fraction of a clean one regardless of running condition. Original paint (even faded) outperforms a repaint at this level. Factory colors like Phoenix Yellow (a vibrant golden yellow) and Sunshine Orange carry a 20-30% premium over silver or white examples because they photograph well and show strong provenance. Matching-numbers engines add value primarily because they confirm the car hasn't been a parts donor.
The Investment Case
The 240Z is one of the strongest-appreciating classic sports cars in the $30,000-$60,000 bracket. Supply of clean originals is finite and shrinking; demand from nostalgic buyers and Japanese car enthusiasts has been accelerating. I've documented every restoration step on multiple Zs — the ones that hold value longest are the cleanest, least-modified examples. Originality is the asset.