Original Factory Colors
Classic Volkswagen Beetle Paint Colors & Factory Codes (1973)
Every original factory paint color offered on the classic Volkswagen Beetle (1973), with official manufacturer paint codes, hex approximations, and rarity notes. Use the paint code to order a color-matched sample from a restoration supplier.
★ Rare / Desirable Colors
★ Rare
Ravenna Green
L65K
#abd83c
1973–1974
A vivid lime green offered only briefly.
Standard Colors
Black
L41
#000000
1950–1979
The default and longest-running Beetle color, offered in some form across virtually the entire air-cooled production run.
Pastel White
L90D
#f4f1d6
1970–1973
The standard white of the early 1970s.
Marina Blue
L54D
#7f9fb2
1971–1974
A light, airy blue typical of the bright early-1970s range.
Kansas Beige
L91D
#c8ba97
1971–1973
A warm sand beige of the early 1970s.
Texas Yellow
L10B
#c1a749
1972–1973
A mustard-leaning yellow of the early 1970s.
Brilliant Orange
L20B
#ce492b
1972–1974
A vivid orange of the early-to-mid 1970s.
Kasan Red
L30B
#b62c21
1972–1973
A bright red of the early 1970s.
Marathon Blue
L96M
#8498ab
1973–1976
A muted mid-blue of the mid-1970s.
Phoenix Red
L32K
#f92420
1973–1975
A brilliant fire-engine red of the mid-1970s.
Light Ivory
L80E
#fef6de
1973–1976
A pale ivory of the mid-1970s.
About these colors:
Color names, factory paint codes, and production years are cross-referenced from established
marque references and owner registries. Hex codes are approximate digital representations of
factory paint — vintage automotive paint was never defined as a hex value, and original enamel
fades over time. True paint colors depend on age, sun exposure, refinishing history, and
production batch variation. For an accurate match, always mix by the factory paint code — not
by the on-screen swatch — and verify against an original paint chip or a professional
color-matched sample before purchasing paint for a restoration.