River Front Auto Sales

River Front Auto Sales is a family-run used car dealer on Niagara Street in Buffalo, New York, with a separate showroom of classic and muscle cars across the street. The classic side is only part of the business, so this profile covers both. It is an independent dealer and is not affiliated with Classic Cars Arena.

History and family

The dealer's About page traces the family's work in cars to the early 1930s, when a grandfather was a mechanic for the Buffalo Fire Department. According to that page, Martin Sr. began selling cars in 1978 at a service station at Niagara and Bird streets, and the business later moved to its current spot at Niagara and Penfield. His son, Martin Pecoraro Jr., joined in June 2000. The site describes four generations in the business. These are the family's own statements, and the 1978 date refers to when selling began, not to a company registration.

How the business works

River Front is a conventional retail dealership. It sells and takes trade-ins, and the site says it has more than 100 vehicles in stock, mostly used cars. A vehicle finder form is offered for buyers who want a specific car located. We found no consignment program, so treat the classic cars as dealer-owned stock.

The classic car showroom

The About page says the classic showroom sits right across the street and includes muscle cars and classics such as Chevelles, Corvettes, Cutlasses, Thunderbirds, Ford pickups and AMC and Studebaker models. When we checked the site on October 23, 2026, its classic car filter returned eight vehicles. Examples included a 1964 Buick Electra convertible at $35,998, a 1967 Chrysler Newport convertible at $24,998, a 1965 Dodge Coronet 500 with a four-speed manual at $34,995, a 1963 Ford Ranchero at $16,998, and a 1987 Mustang GT convertible at $17,998. A 2001 Plymouth Prowler was also in that group. Its ClassicCars.com dealer page listed 24 vehicles in April 2026, including a 1964 Corvette at $79,998, and that count includes some later-model cars. Stock turns over, so confirm availability before you plan a trip. If you want to compare prices elsewhere, browse classic cars for sale in New York.

Buying from River Front

• Financing: the site has an online credit application.
• Trade-ins: a trade valuation form is available.
• Shipping: a shipping quote request is offered for out-of-area buyers.
• Service center: the dealer lists a service department.

The site publishes no special process for collector cars, so ask about documentation, accident history and whether you can arrange an independent inspection. One customer review published on the dealer's own site describes a third-party inspection being allowed at the lot. Our guide to buying from a classic car dealer explains what to check before you commit.

Reputation

The dealer's reviews page reprints highlights from customer reviews on outside review sites. We did not find a Better Business Bureau profile for the business. No star ratings or review counts are given here, so read recent reviews directly and weigh them against the age and price of the car you are considering.

Visiting and contact

The dealership is at 1379 Niagara St, Buffalo, NY 14213, and the phone number is 716-886-1626. The website lists these hours: Monday, Tuesday and Thursday 9 a.m. to 7 p.m.; Wednesday and Friday 9 a.m. to 6 p.m.; Saturday 10 a.m. to 5 p.m.; closed Sunday. No public email address is shown, only contact forms. The classic cars are in the showroom across the street, so ask which building a particular car is in before you arrive.