Elite Dealer

1968 Ford Bronco

San Diego, California

$145,500

1968 Ford Bronco

Vehicle Details

Make

Ford

Model

Bronco

Year

1968

VIN

U15NLC56341

Body Type

Other

Description

1968 Ford Bronco "NEW68"
Frame Off Restoration
Custom Build
Loaded Stunning Bronco

This Fully Restored Bronco is in immaculate condition, and fully loaded with options. Includes documented restoration booklet with receipts and parts list. The vehicle has undergone a complete frame off restoration to the highest standards from what was already a very nice Bronco, we have photos of before and after, Equipped with all modern amenities the photos just do do it justice. The vehicle is show worthy and in stunning condition and recently was shown at the All American Car Show in San Diego. Contact us for a complete detailed and itemized list or read below, its drives better than new.

• Brand new frame off build

• Frame was completely stripped and rust coated

• Brand new body floors, doors, hood, tailgate, dash board and grill Complete new undercoating

• Brand new Painless wiring

• Brand new headlights, tail lights, running lights and gaskets

• Brand new powder coated front and rear differentials. 3.50:1 ratio Brand new seals, gaskets, bushings throughout

• Brand new rear brake drums, wheel cylinders, shoes and lines Rebuilt rear drive shaft

• Brand new front drive shaft

• Brand new 23 gallon fuel tank with included fuel pump

• Brand new fuel lines, filler hose and fittings

• Completely rebuild Dana 20 dual-stick transfer case with brand new shifters and linkage

• Completely rebuild C-4 three speed transmission

• Brand new torque convertor

• Brand new shift linkage

• New 347 stroker motor with high flow oil pump, high efficiency water pump, RV camshaft Edelbrock intake manifold

• Brand new flywheel

• Brand new Summit racing 200 amp alternator

• Brand new Summit Racing starter motor

• Brand new Holley Sniper Il fuel injection system

• Brand new four core aluminum radiator

• Brand new cooling fan

• Brand new front disc brakes

• Brand new 2.5" suspension lift

• Brand new front and rear shocks

• Brand new steering stabilizer

• Brand new front and rear suspension

• Brand new power steering

• Brand new power brake system

• Brand new emergency brake system

• Brand new wood trimmed steering wheel

• Brand new Vintage Air Conditioning

• Brand new power windows

• Brand new dual motor intermittent windshield wipers

• Brand new windshield washer, tank, pump, hoses and nozzles

• Brand new glass throughout

• Rand new weather stripping throughout

• Brand new door latches, arms and locking mechanism

• Brand new sound deadening throughout entire car

• Brand new Dakota Digital gauges with senders

• Brand new Ididit tilting steering column

• Brand new center console with drink holders and disappearing stereo

• Brand new stereo speakers front and rear

• Brand new front bucket seats

• Brand new folding rear seat

• Brands new headliner and upholstery throughout

• Brand new dome light and under dash courtesy lights

• Brand new all nuts, bolts, washers, hoses, lines, seals, bushings

• Brand new padded dash

• Brand new custom carpet throughout

• Brand new custom made cocoa mats

Classic Ford Bronco Buyer's Guide

Full guide
T
Tom Ramirez
Corvette
1966–1996
~6 min read
Updated Apr 2026
Definitive buyer's guide for classic Ford Bronco 1966-1996. Early Bronco 1966-1977 and Big Bronco 1978-1996 generations, frame and tub rust, 289/302 V8 identification, current market pricing.
This guide covers
✓ 10-point inspection checklist
✓ Common issues & what to avoid
✓ In-person inspection guide
✓ Market pricing by year & condition
✓ 5 FAQs answered
✓ History & fun facts

Ford Bronco Market Overview

Based on 103 Ford Bronco listings currently on ClassicCarsArena.com

103
Listed Now
$63,953
Avg. Asking Price
1966–1996
Year Range
Price Position on Our Site - Above Average
This car: $145,500
Low: $5,000 High: $274,995
Transmission Distribution
Automatic 56%
Manual 31%
Condition Distribution
Excellent 17%
Good 11%
Fair 2%
Data from ClassicCarsArena.com listings Browse all 103 listings →
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Classic Ford Bronco Buyer's Guide

The Ford Bronco has lived through five distinct platform generations across thirty years of production, but the classic Bronco market splits cleanly into two eras: the "Early Bronco" (1966-1977) and the "Big Bronco" (1978-1996). The first generation has become the single fastest-appreciating American collector vehicle of the past decade, with documented original examples now trading for sums that rival muscle-car territory. I've spent two decades chronicling Ford's SUV history, and the build sheet tells the real story on every Bronco, what was originally optional, what was dealer-installed, and what has been added during the car's lifetime. This guide covers what separates a documented original Early Bronco from a creative "restomod" build sold as factory-original.

What to Check Before Buying

✓
Order Marti Report for any 1967+ Bronco over $30K , Marti Auto Works $25. Confirms original engine, transmission, axle, paint, options, dealer destination.
✓
Cross-reference against Bronco Driver registry , Marque registry maintains records of known-original and known-restored cars. Identifies modifications.
✓
Inspect frame body mount points (Early Broncos) , Six per side. Probe with screwdriver. Solid steel resists; rotten metal flakes. Replacement = $8,000-$18,000.
✓
Examine rear frame cross-member , Common rust point on Early Broncos. Critical for trailer towing capacity and chassis integrity.
✓
Lift rubber mats and check floor pans , Both driver and passenger sides, front and rear. Universal rust point on Early Broncos.
✓
Verify uncut tub vs cut-and-modified , Original sheet metal has factory spot welds and seams. Modified sheet metal has hand-welded joints. Uncut tubs add 25-50% premium.
✓
Cross-reference VIN engine code with block casting , 8th digit of VIN (1968+) = engine code. Block casting numbers verify Windsor 289/302 originality.
✓
Verify Dana axle casting numbers , Dana 30 (1966-1971) and Dana 44 (1972-1977) front axles. Original units add value when verified factory-installed.
✓
Check rear cargo area floor (Early Broncos) , Lift rear seat or storage compartment. Common rust point invisible from outside.
✓
Test all electrical and 4WD engagement , Hubs, transfer case, and 4WD selector should engage cleanly. Failed components on Big Bronco era cost real money to repair.

Common Issues

Early Bronco rust is the structural killer for any 1966-1977 Bronco that lived in salt-belt climates. The frame rusts at the body mount points and the rear cross-member; the body tub rusts at the rocker panels, the floor pans (especially the rear cargo area floor), the lower fenders behind the front wheels, the tailgate hinges, and the cowl seam where the windshield base meets the firewall. Cars described as "uncut, rust-free" with original tubs are increasingly rare and command significant premium pricing. Mechanically, the Early Bronco's engine options are simple. The 170 inline-six (1966-1969), 200 inline-six (1970-1977), 289 V8 (1966-1968), and 302 V8 (1969-1977) are all bulletproof when maintained. The Dana 30 front axle (1966-1971) and Dana 44 front axle (1972-1977) are robust; the Ford 9-inch rear axle is essentially indestructible. The Toploader 3-speed manual transmission is durable; the C4 automatic (1973+) is similarly reliable. Common issues include worn kingpins on Dana 30 axles, leaking transfer case seals, and tired carburetor settings. Big Bronco (1978-1996) issues are different. The 1978-1979 Big Broncos used the Bronco-specific frame; 1980+ Big Broncos shared the F-150 platform. Rust patterns shifted to the rear quarter panels, the cab corners (lower section behind the rear doors), the rear wheel arches, and the tailgate. Mechanically, the 351M, 400, 460, 302, 351W, and 5.8L V8 engines are all robust. Common issues include failed fuel pumps (1980-1989 cars used in-tank pumps that fail expensively), TFI ignition modules, and worn front axle u-joints. Electrical issues vary by generation. Early Broncos have brittle 50+ year-old wiring; Big Broncos have more sophisticated electrical systems prone to module failures.

What to Look For

Marti Auto Works build sheets are the gold-standard documentation for any 1967-and-later Bronco. The build sheet ($25 for basic, more for elite reports) confirms the original equipment of the car: engine code, transmission code, axle ratio, paint code, options, and dealer destination. For any Early Bronco priced over $30,000, the Marti Report is mandatory, too many cars on the market wear emblems and equipment that wasn't original to the car. Frame inspection is the first non-negotiable for Early Broncos. The frame rusts at the body mount points (six per side on Early Broncos) and at the rear cross-member. Lift the body off the frame with a flashlight and probe rusty areas with a screwdriver. Solid steel resists; rotten metal flakes. Frame replacement is a serious undertaking, $8,000-$18,000 for proper professional work. Tub inspection is the second non-negotiable. The Early Bronco body tub is a single welded steel structure that becomes increasingly difficult to repair properly as rust progresses. Inspect the floor pans (lift the rubber mats), the rocker panels (under the doors), the rear cargo area floor (lift the rear seat or storage compartment), the cab corners, and the tailgate hinge area. Cars described as "uncut tubs" with original sheet metal are the gold standard. Engine and drivetrain verification: cross-reference the VIN engine code (eighth digit, on 1968+ cars) with the engine block casting number. The Early Bronco 289 (1966-1968) and 302 (1969-1977) Windsor V8s have specific casting numbers that verify originality. The 170 and 200 inline-sixes are similarly identifiable. Original Dana axles have specific casting numbers and stampings that verify factory installation. Document the build sheet against the car. Cross-reference against the marque registry, the Bronco Driver registry maintains records of known-original cars and known-restored cars. The build sheet tells the real story.

Price Guide

Early Bronco (1966-1977) values have appreciated dramatically over the past decade. Driver-quality 1966-1969 cars (the original 'short' Bronco) run $45,000-$80,000 today. 1970-1977 cars run $35,000-$70,000 in driver condition. Documented original-paint, low-mileage examples can reach $95,000-$150,000+. Documented uncut original tubs in survivor condition are the ultimate Early Bronco, these cars trade for $80,000-$220,000 depending on year, condition, and equipment. The 1966 launch year cars are the most desirable, with documented original 1966 cars approaching $200,000+ when fully verified. LS-swapped restomod Early Broncos (with modern drivetrains, modern brakes, modern interior) run $80,000-$220,000 depending on quality of build. Frame-up restomod builds from recognized specialists (Gateway, Velocity, Maxlider, Icon) run $200,000-$500,000+. Big Bronco (1978-1996) pricing is dramatically more affordable. Driver-quality 1978-1979 cars run $22,000-$42,000. 1980-1989 cars run $15,000-$32,000. 1990-1996 cars run $12,000-$28,000. The 1990s OJ Simpson-era white Broncos have appreciated due to pop-culture interest, clean white 1990-1996 Broncos run $22,000-$45,000. Project Early Broncos (running but rough) start around $15,000-$28,000. Stripped roller candidates can be had for $8,000-$20,000, but rust restoration on a Bronco typically runs $30,000-$70,000 in body and frame work alone before paint.

Did You Know?

The 1966 Ford Bronco was developed under chief engineer Paul Axelrad as a direct response to the original Jeep CJ. Ford Product Planning identified an unmet market for a compact, capable, on-road-and-off-road vehicle that would appeal to suburban families as well as serious off-roaders. The original concept was approved by Lee Iacocca (then Vice President of Ford Motor Company) in 1963, and the car launched in August 1965 as a 1966 model. Only 4,090 Roadster variants (Bronco model U13) were built in 1966, making them among the rarest Early Bronco variants. The U13 Roadster had no roof and no doors. The Half-Cab Pickup was a separate body style (model U14) with a fixed forward roof and open rear cargo bed. Documented Roadster examples in survivor condition trade for $80,000-$150,000+ today. The Bronco was discontinued in 1996 after 30 years of continuous production, replaced by the four-door Ford Expedition for the 1997 model year. Ford reintroduced the Bronco nameplate for the 2021 model year on an entirely new platform, but the 1966-1996 classic Broncos remain a separate market segment with no direct connection to the new vehicles. I've spent two decades chronicling Ford's SUV history, and the original Bronco's combination of compact dimensions, rugged engineering, and timeless styling explain why these cars have become the fastest-appreciating American collector vehicles of the past decade.

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